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Crystal Lagoons Expands Middle East Success

Crystal Lagoons® technology makes possible the construction of crystalline lagoons of unlimited size anywhere in the world.

Crystal Lagoons enters the largest country in the Middle East, Saudi Arabia, with a new mega deal to develop real estate, hospitality, and Public Access Lagoons™, also called PAL™, projects. The development plan consists of several luxury complexes located in coastal and inland cities such as Riyadh and Jeddah, Dammam, Medina, and Khobar.

The multinational innovation company, founded by scientist Fernando Fischmann, has partnered with A’amal Group, a major holding company interested in investment, hospitality, real estate & energy development across the Middle East, Asia, and Africa. The company’s Founder & CEO, Yassin Al Suroor, is also the Founder & CEO of DANA Investment, which specializes in the digital economy. He is a board member of several regional and international companies and global nonprofit organizations.

With the new partnership with A’amal Group, Crystal Lagoons, has consolidated its presence in the Middle East, where it already has ongoing projects in the UAE, Egypt, Israel, Palestine, and Oman. The world’s two largest crystalline lagoons are located in the Middle East: District One in Dubai (30 hectares) and Citystars Sharm El Sheikh in Egypt (12.8 hectares).

“I am very pleased to announce this strategic alliance between A’amal Group and Crystal Lagoons and the potential that it holds for Saudi Arabia. We believe this partnership follows our vision for the future and are confident that working in synergy will lead to developing unique destinations throughout the country”, said Yassin Al Suroor, President & CEO of A’amal Group

At the center of these PAL™ developments are large crystalline lagoons suitable for swimming and water sports, surrounded by white sandy beaches open to the public for a fee. The complexes also have commercial areas, restaurants, weddings, hotels, concert venues, terraces, amphitheaters, etc.

“Closing a strategic partnership like this for 10 PAL™ projects in Saudi Arabia is a milestone that validates our uniqueness and adds value as a brand. It also shows that the Crystal Lagoons® concept and technology can bring idyllic beaches anywhere in the world, even to the middle of the desert, and create unique tourism opportunities,” said Alastair Sinclair, Regional Director of Crystal Lagoons.

Crystal Lagoons experienced record global expansion in 2022 with its PAL™ projects. The company entered over 15 new markets and closed mega business deals in countries including Japan, Australia, and India.

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Crystal Lagoons consolidates success of Mar Adentro project in Bolivia

Crystal Lagoons® technology has been instrumental in the growth and consolidation of the Mar Adentro project in Bolivia. This residential complex, strategically located in the Urubó area of Santa Cruz de la Sierra, has been praised for its contribution to urban development and positive impact on the local economy.

Spanning 172 acres, Mar Adentro stands out as the most promising real estate project in the highland country thanks to its main attraction: a monumental crystalline lagoon of 8,6 acres. Situated in one of Bolivia’s most prosperous and tourist-friendly areas, the project is located in a region with steady economic growth, representing 30% of the national GDP and offering ample investment opportunities across various sectors.

The unprecedented success in sales and value appreciation recorded by Mar Adentro is a testament to the positive impact and transformative potential of Crystal Lagoons® technology in the Bolivian real estate market. The crystalline lagoon, defined as an “urban marvel” that offers an idyllic beach lifestyle with sustainability, has enabled the project to surpass average sales rates in the region, accelerating its commercialization and significantly setting it apart from the competition.

Mar Adentro offers various unique experiences and activities, including water sports such as Stand Up Paddle, kayaking, windsurfing, and swimming, allowing residents to fully enjoy the crystalline lagoon year-round, enriching their quality of life.

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10 Ways Crystal Lagoons® can revolutionize your Horse Racetrack

Crystal Lagoons has been at the forefront of redefining leisure experiences and real estate development in recent years. Our state-of-the-art technology, which introduces turquoise lagoons to unexpected locations, has the potential to breathe new life into horse racetracks, transforming them into dynamic, multifaceted destinations. Here’s how Crystal Lagoons® technology can revitalize horse racetracks:

1. A Distinctive Attraction:

Crystal Lagoons® technology introduces stunning turquoise lagoons that serve as captivating focal points, drawing both racing enthusiasts and casual visitors to horse racetracks. The allure of these picturesque water features enhances the overall ambiance and elevates the racetrack experience, attracting a wider audience.

2. Prolonged Visitor Engagement:

With the incorporation of expansive turquoise lagoons, horse racetracks can extend visitor stays by offering a range of aquatic activities alongside the thrill of horse racing. Visitors are more likely to spend extended periods enjoying the vibrant atmosphere, participating in water-based recreation such as swimming, sailing, or simply lounging by the shore. This prolonged engagement translates to increased revenue streams and heightened customer satisfaction.

3. Diverse Recreational Opportunities:

Crystal Lagoons® amenities introduce many leisure activities, from water sports and floating challenges to beachside gatherings and live events. These diverse experiences transform traditional racetracks into dynamic entertainment hubs, catering to a broader demographic and enriching the overall visitor experience.

4. Stimulated Revenue Streams:

Adding Crystal Lagoons® amenities within horse racetracks can substantially boost revenue through increased attendance and diversified offerings. With more visitors drawn to the racetrack for both racing and aquatic leisure, opportunities for concessions, merchandise sales, and hospitality services are amplified, leading to enhanced financial performance.

5. Elevated Property Values:

Integration of Crystal Lagoons® into horse racetrack facilities enhances the attractiveness and value of surrounding properties. The presence of a tranquil lagoon transforms the racetrack into a sought-after destination, driving demand for nearby residential, commercial, and hospitality developments and fostering a sense of exclusivity.

6. Community Gathering Spaces:

Expansive turquoise lagoons within horse racetracks serve as ideal venues for community events, concerts, and social gatherings. These water features become focal points for both local residents and visitors, fostering community cohesion and providing opportunities for shared experiences beyond horse racing events.

7. Tourism Magnetism:

Horse racetracks with Crystal Lagoons® technology have the potential to emerge as prominent tourist attractions, drawing visitors from near and far. The combination of thrilling horse racing action and idyllic aquatic settings creates a compelling draw for tourists, injecting vitality into the local economy and supporting ancillary businesses.

8. Environmental Responsibility:

Crystal Lagoons® technology exemplifies environmental sustainability, requiring minimal water usage and energy consumption compared to traditional aquatic amenities. By integrating these lagoons into horse racetracks, operators demonstrate a commitment to responsible stewardship of natural resources while enhancing the overall visitor experience.

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9. Economic Revitalization:

The transformation of horse racetracks with a lagoon powered by Crystal Lagoons® technology can catalyze economic revitalization in surrounding areas. By attracting investment, generating employment opportunities, and stimulating tourism, racetrack developments contribute to the economic prosperity of local communities and businesses.

10. A Blueprint for Sustainable Development:

Crystal Lagoons® technology offers a blueprint for sustainable development, reconciling commercial objectives with environmental sustainability. This technology paves the way for socially responsible and economically viable racetrack destinations by repurposing underutilized racetrack spaces and integrating leisure amenities.

Incorporating Crystal Lagoons® technology into horse racetracks presents a transformative opportunity to reimagine traditional sporting venues as vibrant, multi-dimensional destinations. By embracing innovation and sustainability, racetrack operators can unlock new revenue streams, enhance visitor experiences, and contribute to the long-term vitality of their communities.

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New Crystal Lagoons project in Paraguay Achieves Sales Success

Crystal Lagoons continues to expand in Paraguay with the new Marena project, strategically located in Luque, near the capital, Asunción. This development represents a milestone as the first multinational complex featuring apartment buildings in an urban area, offering a unique investment opportunity in the Paraguayan real estate market.

Marena stands out for its monumental crystalline lagoon with Crystal Lagoons® technology, a highly valued amenity in the Paraguayan market. The project has broken sales records, with more than 45% of the units sold in its first phase, generating unprecedented buyer interest and reflecting the appeal of crystal clear lagoons in this market.

Driven by Crystal Lagoons with commercial partners Eydisa, a Paraguayan real estate company, and Castex, the project comprises eight apartment buildings with spectacular views of the crystalline lagoon surrounded by white sandy beaches and palm trees. Residents will enjoy a unique lifestyle with access to year-round water activities such as Stand Up Paddle, kayaking, windsurfing, and swimming. The residential project is just minutes from the urban center, close to malls, offices, restaurants, banks, schools, and supermarkets.

This new project is part of Crystal Lagoons expansion in Paraguay. This country already has outstanding projects such as Aqua Village en San Bernardino, Blue Lagoon en Pedro Juan Caballero, Costa del Lago en Hernandarias, and AquaTerra en Luque. 

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