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“Radical Innovation”, the new branch of Crystal Lagoons

10/13/2021

A series of spinoffs in food, medicine and electronic commerce areas are taking place in Crystal Lagoons. For that, the multinational innovation company founded a new department for “Radical Innovation”.

This new area aims to take advantage of the great capacity of Crystal Lagoons to do research, generate intellectual property, develop technology and be able to protect it to create new business areas, diversifying and exploring different opportunities.

Thus, for example, ZeroDesal was born, the company that is focused on water desalination without the use of additional energy through a process called membrane distillation. This innovation, protected under patent worldwide, is in a pilot stage, and its main attraction is its low cost: one third of the system traditionally used today (reverse osmosis).

Another “Radical Innovation” initiative will focus on e-commerce and logistics. It is a patented electronic commerce model that enables efficient warehousing, packaging and distribution services from origin to the last mile.

They are also implementing Hot Reef™, a technology that allows, at a low cost and in a sustainable way, to keep the bathing areas of the lagoons warm through the cooling system that reuses the heat of the data centers. This technology is complemented by domes, which are also heated in a sustainable way.

In this short time of existence, the Radical Innovation division has already more than met its initial goals, and has many projects still in development, so soon the founder of Crystal Lagoons will have news on this front.

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