Fast growth of Crystal Lagoons in the U.S.

Crystal Lagoons has numerous lagoon projects operating worldwide, but those spotted across the U.S., such as Solé Mia, Balmoral, Windsong Ranch, Epperson, Lago Mar, and Southshore Bay, have validated the United States as the company’s leading market.

In addition, the company is expanding its successful Public Access Lagoons™ model with ticketed-entry across Florida and Texas, with important master agreements, such as the one signed with Epic for 16 developments, in different geographical areas.

“We are holding advanced negotiations with investment funds and leading malls in Florida, California, South and North Carolina, Texas, Arizona and Oklahoma for additional master agreements, which now represent 90% of the firm’s contracts,” says Ivan Manzur, Senior VP of Sales.

 

Atlanta Hot Market

Investors are big on the Atlanta real estate market as the city has become one of the most important metropolitan areas in the U.S. and, according to Roofstock, is considered a quasi-getaway city for investors looking for dependable, liquid real estate environments. Here are some key reasons why Atlanta is a prime location for real estate:

  • Population Growth: Atlanta is home to over 500,000 in the city and more than 6 million residents in the metropolitan area, being the most populous city in Georgia and the 9th-largest metropolitan area in the country. The population of Atlanta grew by 1.16% last year alone.
  • Job Market: Employment growth in Atlanta is 2.31% year-over-year with the metro area home to about 3 million employees.
  • Real Estate Market: Home values increased by 10.6% over the last year and are projected to grow by another 9.8% during the next 12 months. Over the last five years home values in Atlanta increased by a total of 49%.
  • Historic Price Changes & Housing Affordability: Home prices are rising in most of Atalanta neighborhoods and rents have increased by 17.9% year-over-year..
  • Quality of life: Forbes ranks Atlanta as one of the best places for business and careers in the U.S., and according to the most recent research by U.S. News & World report, Atlanta is one of the best places to live and a great place to retire.

To face the current population growth, density, and demand, the city has expanded its neighborhoods to suburban areas, where school district quality, home values, employment rate, and income levels have played a strong role in the decision-making of several real estate developers, especially master-planned community investors.

Crystal Lagoons is already at the forefront of this boom, with at least four Public Access Lagoons™ projects in the works set to deliver experience-centric amenities to Atlanta’s growing population seeking unique entertainment offerings.

 

New developments in Orlando

Crystal Lagoons signed a new contract with Hollywood-based asset manager  ADËLON Capital, to develop at least five Public Access Lagoons™ projects in the Orlando area starting in 2023.

The development team aims to open locations in Orange, Seminole, Osceola, Lake and Sumter counties. Unlike previous plans in Orlando, these crystalline lagoons would be accessible to the public through the purchase of a ticket.

The PAL™ amenities will be built in conjunction with other new development like hotels and apartments. “We will bring Orlando the only thing it is lacking: a beach lifestyle,” Jonathan Cohen, ADËLON Capital founder and co-chairman, said in a prepared statement.

“Opening Public Access Lagoons™ next to hotels in Orlando would be a boom for these properties”, said Brad Parker, a land expert with Longwood-based Southern Realty Enterprises Inc.  “There’s no question it would increase revenue for a resort,” Parker said. “It’s another avenue of marketing to get people to come there.”

Orlando Business Journal

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A new Crystal Lagoons project is advancing in Mexico, one of the main Latin American markets for the multinational innovation company. It is Le Parc Cancún, a complex located 7.5 kilometers from the beach in Cancun. The 0.8-hectare crystalline lagoon with white sandy beaches around it will create a third coastline, allowing the area’s climate to be enjoyed all year round.

Sales success

The luxury development, consisting of two 24-story towers with 374 units, registered historic sales records for the region during its launch in September 2023 and its pre-sale period. The first tower sold 77% of its units and generated a capital gain of over 20% in less than one year.

The complex reinvents luxury and wellness in the Mexican Caribbean with its cutting-edge design and unique amenities with Crystal Lagoons® technology, which enables:

  • Swimming
  • Kayaking
  • Paddleboarding
  • Water volleyball 
  • Relaxing boat rides 

Crystalline lagoon as a key element

Daniel Masliah, developer at Inzigna Capital, highlighted the impact of the crystalline lagoon as the project’s most significant and differentiating feature. “It is what makes Le Parc Cancún unique. Even though I develop projects in different locations, this is where I would genuinely love to own an apartment,” he stated.

In addition to the turquoise-water lagoon, the project offers over 35 amenities designed to blend seamlessly with the paradisiacal surroundings. From wellness facilities to high-end entertainment options, these features promise to elevate the quality of life to a new level, redefining luxury and comfort.

“Mexican developers have found that Crystal Lagoons® technology accelerates the sales velocity and increases the value per square meter compared to similar projects in the same areas. On the other hand, these crystalline bodies of water improve people’s quality of life,” explains Francisco Matte, regional director of Crystal Lagoons for Latin America.

Sustainable Technology

These large crystalline bodies of water boost various urban and tourist areas with environmentally friendly lagoons. Crystal Lagoons® technology has received numerous international awards for its sustainability, certified by Bureau Veritas for its low water usage—40% less than a green area of the same size and 33 times less than an 18-hole golf course—and energy—only 2% of the energy needed by conventional pool filtration systems.

L21

A new Public Access Lagoons® project, also known as PAL®, and a hospitality development are advancing in Europe, specifically in Seville. It is a new Central District Lagoon City complex, which Crystal Lagoons is developing in partnership with Forty Management, an award-winning Romanian real estate developer.

The project will feature a stunning 1.49-hectare lagoon powered by Crystal Lagoons® technology as its centerpiece, surrounded by white sand beaches. Around it, the development will include:

  • A 200-room luxury hotel
  • Three aparthotel towers
  • An event center
  • International restaurants
  • A Sky Bar
  • A promenade and bespoke services will complement the lagoon, epitomizing the quintessential PAL™ experience.

Thanks to its turquoise-colored body of water, it will be a transformative development spanning 12 hectares that will offer a unique lifestyle destination. This project will revolutionize local tourism in Seville and enhance visitors’ stay in the city.

“The partnership with Forty Management has been very successful, demonstrating the added value of Crystal Lagoons® technology and how this disruptive innovation makes it possible to bring sustainable beach living anywhere in the world,” explains Jean Pierre Juanchich, Global Business Director of Crystal Lagoons.

Contribution to the area

With over 100 million euros in investment and creating more than 600 jobs, this project highlights the growing demand for sustainable and recreational projects worldwide.

Crystal Lagoons and Forty Management Partnership

The complex is part of the master agreement—exclusivity agreement for developing PAL®, real estate, and hybrid projects within a specific territory—that both companies signed to bring beach life through stunning crystalline lagoons to Rome, Milan, Toulouse, two Romanian cities, and Seville.

The complex is part of the master agreement—exclusivity agreement for developing PAL®, real estate, and hybrid projects within a specific territory—that both companies signed to bring beach life through stunning crystalline lagoons to Rome, Milan, Toulouse, two Romanian cities, and Seville.

The two companies also have another mega-contract to develop projects in Romania, the Czech Republic, Poland, and Hungary. Among the standout developments in this agreement is Lagoon Park Bucharest, a PAL® complex that sold out a week before launch and has been successful since it opened.

The project in Seville is also proof of the success of Crystal Lagoons in the hospitality industry, where numerous global hotel chains such as Marriott, Radisson, Conrad, Hyatt Regency, and AVA Resort, have recognized the transformative value of Crystal Lagoons® technology, incorporating this amenity as a centerpiece in their developments.

The dream of living steps away from a white sandy beach and turquoise waters while remaining minutes from Buenos Aires’ iconic Obelisk has become a reality thanks to the Crystal Lagoons® concept and technology in the award-winning Terralagos project.

This unique development offers a coastal city lifestyle, where residents can enjoy beach life in close contact with nature every day of the year. This idyllic Caribbean-like setting surrounding the 5-hectare navigable crystalline lagoon not only enhances the landscape but also allows residents and visitors to practice various water sports.

Terralagos was the first urban project in Argentina to incorporate the revolutionary Crystal Lagoons® concept and technology, and it has been a success from the beginning. It has sold more than 1,000 lots, achieved record-speed apartment sales, and has a waiting list for the upcoming buildings. 

According to the newspaper La Nación, “Terralagos offers a lagoon with Crystal Lagoons® technology, an impressive body of water spanning over 5 hectares with a brilliant turquoise color, surrounded by sandy beaches and palm trees—the standout feature that all residents of this ‘unique’ private community enjoy.”

The complex also includes 1,280 lots—ranging from 800 to 1,100 square meters—and 450 apartments distributed across low-rise buildings and townhouses, spanning 270 hectares. All properties feature the unique advantage of direct views of the crystalline lagoon, which allows for a wide range of activities and water sports, such as swimming, sailing, yachting, windsurfing, kayaking, diving, canoeing, rowing, and many more.

Beyond the lagoon, Terralagos offer top-tier amenities, including the Kids Club and the Main Clubhouse, which span 1,400 square meters. The complex also features social and sports infrastructure, including tennis courts, soccer fields, a hockey field, a sports center, a sauna, a gym, and a spa area.

Argentina is the main market for Crystal Lagoons in South America, after Chile. With rapid expansion in the country, the multinational innovation company currently has 43 projects in various development and negotiation stages in various cities.

La Nación