Crystal Lagoons signs its largest contract in Latin America to develop 13 projects in Colombia

Crystal Lagoons, the innovation multinational that develops large crystalline lagoons, continues to boost its growth in the region. Recently, it signed one of the largest contracts that includes 13 new projects in Colombia, which will help consolidate two emblematic tourist destinations: Eje Cafetero and the Colombian Caribbean.

This mega agreement is also signed with AED Constructores and arises after the success of Crystal Lagoons’ first real estate development in the country, Baia Kristal, located in Cartagena de Indias.

The new complexes are added to the 197 that the company has in Latin America, in different stages of development, and will be carried out in the cities of Barranquilla, Santa Marta, Pereira and Cartagena de Indias. In the latter port city, a 200-hectare megaproject, which will house the first Public Access Lagoons ™ development, (PAL ™ projects), in Colombia and nine private real estate projects, each with a 3-hectare navigable lagoon, similar to Baia Kristal.

Unlike private lagoons projects, the PAL™ developments are open to the public for a fee, allowing anyone access to this idyllic beach experience. Additionally, around the lagoon, there are commercial facilities for holding conventions, product launches, food halls, weddings, hotels, shops, restaurants, multiple stages for concerts, outdoor terraces, domes and amphitheaters.

“Baia Kristal’s unprecedented business opportunities were planned to be sold within three years, but ended up being sold in less than 12 months. This demonstrates that, contrary to what you might think, these crystal-clear lagoons can be successful anywhere in the world, in tourist spots as well as in coastal cities. This is what led AED Constructores to extend its partnership with Crystal Lagoons to develop 13 more lagoons,” said Jean Pierre Juanchich, Crystal Lagoons’ Regional Director for Latin America and the Caribbean.

In addition to this public access project in Cartagena, Crystal Lagoons will develop two more PAL™ complexes, one of which will be located in Pereira, the most populated city in the Eje Cafetero region. Despite being located almost 200 kilometers from the ocean, residents of Pereira will finally be able to enjoy a beach experience. The complex will include all of the infrastructure of the PAL™ model, enabling it to become in the meeting point in the city.

In Barranquilla, the main economic center in the Colombian Caribbean region, the project will the combine PAL™ model with private residential areas for first dwelling.

In Santa Marta, which is also located on the Colombian Caribbean coast and is the country’s oldest standing city, Crystal Lagoons will develop a residential project focused primarily on Colombians living abroad who are looking for a second home in their country.

These 13 new projects come as an addition to facilities already being developed in Colombia, which include Baia Kristal and another hotel development.

“Colombia is a market with great potential for Crystal Lagoons due to its climate, population and other factors. These projects will change the lives of millions of Colombians by bringing a Caribbean-like experience to their doorsteps,” said Juanchich.

The PAL™ model has attracted the interest worldwide. Some of the company’s biggest contracts are in the United States (16 PAL™ developments in partnership with Epic and Mattel and five with ADËLON in Orlando), Korea (30 PAL™ projects in partnership with Hyundai-NexPlan), Pakistan (15 PAL™ developments in partnership with Ary Group) and Central America (18 PAL™ developments together with successful entrepreneurs in the region).

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Several international media highlighted that the hotel sector is undergoing a real transformation thanks to the incorporation of innovative technologies. One of the technologies highlighted was precisely Crystal Lagoons, in parallel with process automation and artificial intelligence.

The sustainability of the multinational innovation company was key to being considered within these trends. “Currently, many travelers are seeking accommodations that are sustainable and environmentally friendly. Places like the AVA Resort Cancun, with its artificial lagoon of crystal-clear waters powered by Crystal Lagoons® technology, are examples of accommodations that stand out for their commitment to sustainability,” explains the Spanish portal 24 Matins.

The turquoise-colored body of water provides ideal conditions for sailing, swimming, kayaking, or relaxing, and thanks to state-of-the-art technology, it consumes 33 times less water than an 18-hole golf course, 40% less water than a park of the same size, and only 2% of the energy of a conventional pool.

After transforming the real estate industry and the urban entertainment landscape with its innovative Public Access Lagoons™ projects, the multinational innovation company is now generating a new revolution, this time in the hotel sector.

Recognizing the transformative value of Crystal Lagoons® technology, leading global hotel chains such as Marriott, Radisson, Conrad, Hyatt Regency, and AVA Resort itself, have incorporated this amenity as a centerpiece in their projects.

“Every hotel project incorporating a Crystal Lagoons amenity becomes the most attractive destination in the area. These bodies of water change the paradigm of vacation developments with world-class hotel and resort standards”, explains Iván Manzur, Senior Vice President of Sales at Crystal Lagoons US Corp.

The multinational water innovation company already has developments of this kind, in which crystalline lagoons are the differentiating factor in the United States, Mexico, Indonesia, Romania, and Uruguay, among other countries.

“The crystalline lagoons achieve unprecedented results, such as bringing a beach lifestyle to Orlando—an entertainment option it didn’t have—or, counterintuitively, replacing the sea in iconic tourist destinations like Cancun,” emphasizes Jean Pierre Juanchich, Global Business Director of Crystal Lagoons.

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The Crystal Lagoons project in Thailand, Blue Tree, located in the heart of Phuket, just 4 kilometers from the coast, has recently inaugurated the Beach Club MuMu Clubhouse, a new landmark in this iconic tourist destination, adding even more fun and entertainment. This new space becomes a meeting point in the surroundings of Phuket’s largest artificial lagoon and the first in Asia under the innovative Public Access Lagoons™ model, globally recognized as a “must-visit” in the region.

This PAL™ development with Crystal Lagoons® technology has set a new standard in public meeting and entertainment spaces, establishing itself as the top amenity in Thailand. With 4.2 acres of turquoise water oasis, surrounded by white sandy beaches, a private peninsula, restaurants, and a poolside bar, it offers the perfect setting to enjoy a dynamic beach experience 24 hours a day and a calendar full of activities throughout the year.

During the day, the Beach Club offers a relaxed atmosphere where visitors can enjoy various gastronomic offerings, art, culture, and activities, from beach yoga to water sports. The place comes alive at night with nightclubs, special events, concerts, and themed parties featuring live music, special guests, and renowned DJs.

Crystal Lagoons PAL™ projects are transforming and enriching urban life by offering new entertainment destinations not limited exclusively to residents of private real estate developments with crystalline lagoons. These developments are positively impacting the lives of millions of people, bringing a piece of the ocean to the city center and making it accessible just steps from their homes.

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The monumental crystalline lagoons with Crystal Lagoons® technology have established themselves as the most attractive and esteemed amenity worldwide. Not only are they year-round entertainment centers, but they also stand out for their aesthetic value and contribution to landscape architecture. Their design harmoniously integrates with the natural environment, becoming a distinctive element that enhances the visual quality and experience of the project.

These bodies of water offer multifunctional recreational spaces, with trails, resting areas, playgrounds, and access to water activities. With over 125 activities in the lagoon and its surroundings, they become ideal venues to host various events, including large-scale ones like Aquathlons.

An example is the iconic tourist destination of Phuket, Thailand, which welcomes over 38 million visitors worldwide each year. Here, the Crystal Lagoons project Blue Tree, showcasing the first crystalline lagoon developed under the Public Access Lagoons™ model in Asia, has established itself as the new entertainment hub in the region and is a magnet for hosting world-class events, concerts, and themed parties, offering a variety of experiences for all lifestyles, from water slides to water parks. Recently, it was the venue for the country’s beauty pageant, Miss Thailand.

This PAL™ development is the jewel of the Blue Tree project. It spans 4.2 acres, is surrounded by white sandy beaches, and features a private peninsula, restaurants, and a pool bar. It is a massive recreational area with turquoise waters under the concept of an entertaining beach. Among the activities offered are Slip N Fly, water slides, Cliff Jumping & Rock Climbing, splash zones, and a water playground for adults and children.

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