Crystal Lagoons: Transforming Real Estate and Recreation Across the U.S.

Crystal Lagoons has revolutionized recreational and real estate spaces worldwide. Known for its patented technology that creates sustainable, man-made crystalline lagoons, Crystal Lagoons has significantly impacted the U.S. market, transforming how communities live, work, and play. 

Multiple projects featuring its unique crystalline lagoons ranked among the country’s top-selling developments. Properties such as Sunterra in Texas, Mirada in Florida, and Windsong Ranch in Texas have surged in popularity due to the inclusion of Crystal Lagoons® amenities, which offer resort-style living with expansive, swimmable lagoons. These projects cater to the increasing demand for recreational spaces, particularly in urban areas, where residents traditionally seek lifestyle benefits found in waterfront locations.

What is Crystal Lagoons?

Crystal Lagoons developed a technology that allows the creation and maintenance of large bodies of crystal-clear water at a low cost. These lagoons use significantly less water than a park of the same size and consume 100 times fewer chemicals than a traditional swimming pool. Their innovative technology also allows them to operate with minimal energy, using an ultrasonic filtration system that ensures the water remains pristine with low environmental impact.

Growth and Expansion in the U.S. Market

Crystal Lagoons entered the U.S. market and has experienced rapid growth. The appeal of these lagoons lies in their ability to create a unique amenity that enhances property value, attracts visitors, and boosts economic development in the surrounding area. Today, Crystal Lagoons has multiple projects in different stages of development across the United States, making it a key player in the country’s real estate and tourism sectors.

Key Success Stories in the U.S.

  • Epperson Lagoon – Wesley Chapel, Florida: 

The Epperson Lagoon in Wesley Chapel, Florida, was the first Crystal Lagoons project to open in the U.S. This 7.36-acre lagoon features clear turquoise waters, sandy beaches, water slides, kayaking, paddleboarding, and an inflatable obstacle course. Since its opening in 2018, the Epperson Lagoon has become a central attraction in the Tampa Bay area, boosting property sales and attracting significant tourism. The surrounding residential development has set a new standard for community living, with the lagoon serving as the centerpiece.

  • Lago Mar – Texas City, Texas:

 Lago Mar, in Texas, is an 11.49-acre lagoon powered by Crystal Lagoons® technology. It features white sand beaches, a swim-up bar, kayaking, stand-up paddleboarding, and a floating obstacle course. It has quickly become a popular destination for locals and tourists, providing a unique waterfront experience in an area that lacks natural bodies of water. 

  • Sunterra – Katy, Texas:

Sunterra is the #1 selling master-planned community in Texas based on 2023 rankings from RCLCO Real Estate Consulting. To top it off, RCLCO released its list of the nation’s 50 top-selling master-planned communities, with Sunterra ranking No. 3 and builders reporting 1,293 sales, a 63% year-over-year increase. The 1,039-acre master-planned community is located in the heart of Katy and invites residents to shop, dine, and play as a launch pad for family adventures.

The centerpiece of this community is the turquoise lagoon powered by Crystal Lagoons® technology, where white-sand beaches and turquoise waters set the stage for daily leisure. Sunterra’s crystalline lagoon anchors an impressive amenity village, providing endless opportunities for kayaking, swimming, stand-up paddleboarding, or simply unwinding on the sandy shores.

  • Evermore Orlando Resort – Orlando, Florida:

Evermore Orlando Resort redefines luxury vacationing with development near Disney World, featuring diverse accommodations like refined hotel suites, eleven-bedroom vacation homes, and a Conrad hotel. The highlight is the 7.78-acre crystalline lagoon powered by Crystal Lagoons® technology, surrounded by two beaches and a clubhouse. Guests enjoy various activities, from watersports and outdoor movies to Bayside Picnics and dining at 12 unique venues. Golfers can also access the Grand Cypress Golf Course, a Jack Nicklaus signature design, within the resort.

  • Mirada – San Antonio, Florida:

Mirada, located in San Antonio, Florida, is home to a massive 14.9-acre Crystal Lagoon, the largest man-made lagoon in the U.S. The lagoon, surrounded by white sand beaches, offers residents and visitors the opportunity to enjoy various water sports, including kayaking, paddleboarding, and swimming. Since its opening, the Mirada project has transformed the local real estate market, creating a unique lifestyle experience that blends the best of Florida’s natural beauty with world-class amenities.

Benefits of Crystal Lagoons for U.S. Communities

Crystal Lagoons’ projects offer multiple benefits for communities, developers, and local economies:

  • Enhanced Real Estate Value: Properties near Crystal Lagoons tend to see an increase in value and sales speed due to their unique recreational appeal. They are a differentiator in a competitive market, making them highly attractive to developers.
  • Increased Tourism and Economic Activity: Crystal Lagoons serve as tourist magnets, drawing visitors from surrounding areas and internationally. This influx boosts local businesses, from hotels and restaurants to retail outlets, thereby driving economic development.
  • Sustainable Technology: Crystal Lagoons® technology is designed to be environmentally friendly, using fewer chemicals and energy than conventional swimming pools. They also provide a water-efficient alternative to traditional recreational spaces, supporting sustainability goals.
  •  Community Development: These lagoons offer a wide range of activities, such as swimming, kayaking, paddleboarding, and beach sports, promoting active and healthy lifestyles. They also become community hubs, bringing people together and fostering social connections.

Future Expansion

The success of Crystal Lagoons projects is evident in their rapid expansion across the U.S., where they continue to redefine the concept of luxury living. By introducing the innovative Public Access Lagoons®, also known as PAL® developments, the company has tapped into new markets, drawing attention to the possibilities of creating vibrant social hubs in residential and commercial settings. This unique concept has proven to increase property value, boost sales velocity, and enhance the overall appeal of developments, particularly in areas far from the coast.

PAL® projects allow access to the general public through ticket sales and have sparked interest among investors and developers. They are also designed to be year-round attractions, creating a steady revenue stream and further solidifying Crystal Lagoons presence in the U.S. market.

With almost 20 years of expertise and a strong foothold in the U.S., Crystal Lagoons is poised for continued growth and influence. Its sustainable lagoon technology is shaping the future of Real Estate and recreation sectors by introducing a unique, sustainable, and highly desirable amenity. Through innovative technology and a focus on both private and public projects, Crystal Lagoons has successfully created a new standard for living and leisure, making its lagoons a key feature in modern community planning and development.

 

 

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Latest News

The Crystal Lagoons project in the US, Evermore Orlando Resort, has been making headlines since its opening. It has received a second award in less than a month: the prestigious USA Today 10Best Reader’s Choice 2025. This recognition positions the resort as one of the most highly valued destinations and developments by readers of USA Today, solidifying its status as a benchmark for tourism and entertainment experiences.

Located in Orlando, the most-visited tourist destination in the United States, Evermore Orlando Resort represents a new era in recreation and tourism. With a stunning 8-acre crystalline lagoon as its centerpiece, it combines cutting-edge technology with sustainable design to deliver a unique experience that attracts visitors from around the globe.

The strategic location of the Evermore Orlando Resort steps away from the famous Disney World and Universal Studios theme parks, and the huge turquoise body of water has contributed to its allure and to the attention it has captured in public. In fact, the introduction of the amenity with Crystal Lagoons® technology resolves the issue of the lack of beaches in Orlando, a destination known for its vast entertainment offerings but lacking the idyllic beach life.

Another striking aspect of Evermore Orlando Resort is the presence of the first Conrad hotel in the city, a luxury brand of the Hilton chain. With over 10,000 rooms surrounding the crystalline lagoon, the complex marks a turning point in the tourism industry, redefining hospitality standards in Orlando. 

In addition, this complex offers a variety of accommodation options, including houses, villas, and apartments, offering visitors an exclusive and sophisticated experience. Additionally, the project features an 18-hole golf course designed by the legendary Jack Nicklaus, one of the greatest golfers in history.

“The success of Evermore Orlando Resort reaffirms the commitment of Crystal Lagoons to revolutionize the tourism industry through sustainable and innovative solutions. This recognition positions the project as an industry benchmark and a must-see attraction in the heart of Florida,” explains Ivan Manzur, Senior Vice President of Sales for Crystal Lagoons US Corp.

Mexico has consolidated its position as a strategic market for Crystal Lagoons, thanks to its dynamic economy, warm and dry climate, and tourism appeal, which creates a growing demand for high-quality bodies of water for recreational activities. This country has become one of the most relevant markets for the multinational in Latin America, further establishing its presence in key cities.

The monumental crystalline lagoons have revolutionized the lifestyle in iconic destinations such as Cancun, Mazatlán, Cabo San Lucas, Toluca, Veracruz, Monterrey, and Punta Mita. These turquoise bodies of water have transformed urban environments, increased property values, and made the idyllic beach lifestyle a reality, positioning themselves as the best amenity in these regions with a significant transformative impact.

Crystal Lagoons has developed trend-setting projects under the Public Access Lagoons® model, also known as PAL® developments, and real estate projects. Some of the most notable include AVA Resort Cancún, Diamante Cabo San Lucas, and Bluú Habitat Lagoons in Mazatlán. The crystalline lagoon is a landmark in one of Mexico’s fastest-growing tourism and residential destinations.

AVA Resort Cancún, inaugurated in 2024, is the largest resort in the city and a new vacation benchmark in the Yucatán Peninsula. Located just ten minutes from Cancun’s airport, this luxurious complex features a monumental 2.8-acre crystalline lagoon with Crystal Lagoons® technology, surrounded by white sandy beaches. This artificial lagoon offers unique experiences, such as floating cabanas and a wide range of aquatic activities in an exclusive setting, establishing it as a luxury all-inclusive destination.

Also, in Cancun, the Le Parc project is progressing rapidly. This development, located 7.5 kilometers from the beach, includes a crystalline lagoon that creates a third coastline, allowing for a year-round tropical lifestyle. With 960 apartments in total, the launch of Le Parc set a historic sales record, marking a milestone in the region.

In Punta Mita, the Kirah project continues to take shape, offering an integrated mix that includes lots, condominiums, apartments, a beach club, a water club, exclusive lagoons for children, a lagoon wellness center, and restaurants

“Mexican developers have found that Crystal Lagoons® technology accelerates the sales velocity and increases the value per square meter compared to similar projects in the same areas. On the other hand, these crystalline bodies of water improve people’s quality of life,” highlights Francisco Matte, Regional Director of Crystal Lagoons for Latin America and the Caribbean.

The signing of a new Master Agreement with Ecipsa Group, Argentina’s leading residential developer, to develop 10 new projects in Brazil reflects the powerful expansion of Crystal Lagoons in Latin America’s largest economy and one of the world’s top ten. With this agreement, the multinational water innovation company now has 55 projects at various stages of development and negotiation in the country.

These developments will transform Brazilian cities, bringing the idyllic beach lifestyle with monumental crystalline lagoons surrounded by white sandy beaches suitable for swimming and water sports. The projects will allow residents and visitors to enjoy the tropical lifestyle year-round, redefining the nautical experience and providing a safe, natural environment for various activities such as swimming, sailing, paddle surfing, and kayaking.

This Master Agreement is the second Crystal Lagoons to sign with Ecipsa in Brazil, following the success of the first agreement focused on developing real estate, hybrid, and Public Access Lagoons®, also known as PAL® development, projects in the state of São Paulo, the country’s most important region, whose capital is the fourth-largest city in the world.

Brazil, one of Crystal Lagoons strategic markets in Latin America, has witnessed sustained growth in alliance with leading local developers. Among the most emblematic projects are “Brasil Beach Cuiabá Home & Resort,” in Mato Grosso, where the country’s first crystalline lagoon is located, and the luxurious second-home complex “Ponta da Figueira,” developed in collaboration with Melnick-Even, one of Brazil’s most prominent real estate developers.

PAL® complexes stand out for their versatility and are ideal settings for significant events such as concerts, fairs, exhibitions, and weddings. They offer unparalleled scenic beauty thanks to their monumental crystalline lagoons with turquoise waters, illuminated at night to create a magical atmosphere. The projects can also incorporate Eco-Heated Lagoons technology, which allows lagoons to be heated without energy so they can be used year-round, even at night.