Public Access Lagoons™️ awarded with the Green Apple Award for their impact on lowering the Carbon Footprint

At Westminster Palace, the meeting place for the UK’s two houses of Parliament in LondonCrystal Lagoons® will receive in the coming days the prestigious environmental prize, the “Green Apple Award“, which recognizes the sustainability of its technology. The award recognizes the contribution of its Public Access Lagoons™ projects, which, once implemented globally, could reduce the carbon footprint of tourism and transportation by more than 40%.

The award acknowledges the environmental contribution of the PAL™ business model and their potential for urban transformation. In ecological terms, a key factor was how PAL™ help reduce the number of people travelling to coastal destinations and natural beaches, which, globally, accounts for around 35 million tons of CO2 annually from automobile and air travel emissions. In urban areas, the PAL™ projects stood out for their disruptive role in bringing beaches to cities, as happened 200 years ago in England, when a piece of forestland was brought to London and urban parks were created.

The PAL™ projects help reduce the number of people commuting and thus generating savings of more than 40% in terms of their carbon footprint. This represents 14 million tons of CO2 (equivalent to 51.3 billion vehicle kilometers), as people can access the beach by walking, cycling, using public transport or taking short car rides.

The award highlights the ecological and transformative value of this new Crystal Lagoons® model, which seeks to integrate quality of life, city, habitat and ecosystem conservation, with a pro-environmental concept that advances carbon neutrality in human economic and social activities.

The “Green Apple Award” is sponsored by various reputable British environmental organizations, such as the UK Environment Agency, the UK Green Building Council, and UK British Environmental Health and Heritage Conservation bodies.

Crystal Lagoons® technology was selected from over 500 entries and the awards ceremony will be held at The Houses of Parliament. In previous years, distinguished organizations have included Lloyds Banking Group, Dubai Electricity & Water Authority, BNP Paribas Real Estate, Volkswagen, Canon, Alstom, Shell, Toshiba and others.

PAL™ developments are built around a clear water lagoon suitable for swimming and water sports. These areas are open to the general public upon payment of an entrance fee and include spaces for fairs, event launches, food halls, weddings, concerts, terraces, domes, as well as gastronomic events, retail, amphitheaters and shows.

Crystal Lagoons® already has 810 PAL™ projects at different stages of development and planning all over the world. Among the most important projects are those in the United States (16 PAL in association with Epic and Mattel and 5 in Orlando), in Korea (30 PAL with the Hyundai-NexPlan consortium), Pakistan (15 PAL in association with Ary Group, the main business holding company), and Central America (18 PAL with successful entrepreneurs in the region).

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Ascensions on Lake Travis marks the latest Public Access Lagoons® venture signed by Crystal Lagoons in Texas, adding to the multinational innovation company’s array of complexes across the state. 

The project’s standout feature is a sprawling 2.1-acre crystalline lagoon suitable for swimming and water sports. The lagoon will be the centerpiece of a high-end hotel development, solidifying the foothold of Crystal Lagoons in the hospitality industry. Notably, it will be the first Public Access Lagoons® project—also known as PAL® developmentsin Austin, promising a completely new and unique entertainment offering accessible to all through ticketed entry.

Located in Spicewood, a mere 45 minutes northwest of Austin, this development, in partnership with Austin Real Estate Ventures, promises more than just pristine beaches. Luxury residential units, retail boutiques, restaurants, and bespoke services will complement the lagoon, epitomizing the quintessential PAL™ experience.

Crystal Lagoons® technology will not only bring beach life to this area of the Lone Star State but do so sustainably, alleviating the need for Spicewood residents to travel far for coastal recreation and thereby reducing the carbon footprint.

Derek Diaz, CEO of Austin Real Estate Ventures, affirms, “We’re thrilled to partner with Crystal Lagoons to curate the ultimate resort destination, bringing white sand beaches, vibrant blue water, and luscious palm trees to the most desirable location in the state, Lake Travis, in the heart of Texas Hill Country.”

“Every hotel project incorporating a Crystal Lagoons® amenity becomes the most attractive destination in the area. These bodies of water change the paradigm of vacation developments with world-class hotel and resort standards”, explains Iván Manzur, Senior Vice President of Sales at Crystal Lagoons US Corp.

The United States stands as the primary global market for Crystal Lagoons, with over 275 projects in various stages of development and negotiation. Texas, in particular, boasts over 70 complexes, including notable successes like Lago Mar, Balmoral, Windsong Ranch, Sunterra, and Sierra Vista, among others. 

The inauguration of Crystal Lagoons project in the United StatesEvermore Orlando Resort, featuring its impressive 8-acre crystalline lagoon and extensive beaches, steps from Disney World and Universal, has captured the attention of the global press. Nearly 500 media outlets from various countries, including Yahoo!Associated PressNBCFoxABCCBSWashington Daily NewsFinanzen y Benzinga, have covered the news, emphasizing the significance of this tourism milestone.

Since then, numerous articles have highlighted this iconic development, considered one of Florida’s most significant tourism projects. It is located in the heart of Orlando, the most visited destination in the US, with 75 million tourists annually. With over 10,000 rooms surrounding the lagoon powered by Crystal Lagoons® technology, this amenity marks a before and after for the city, which lacked a beach despite its comprehensive entertainment options. Crystal Lagoons solves this problem by introducing a monumental body of water that brings idyllic beach life, redefining hotel standards, and consolidating its presence in the hospitality and entertainment industry.

Surrounding the crystalline lagoon is Orlando’s first Conrad hotel, a luxury brand of the Hilton chain, as well as various homes, villas, and apartments. In addition, there is an 18-hole golf course designed by Jack Nicklaus, one of the greatest golfers in history.

“Every hotel project incorporating a Crystal Lagoons® amenity becomes the most attractive destination in the area. Conrad, one of the world’s leading hotel chains, understood this and decided to make a qualitative leap concerning the existing offer in the most touristic area of the U.S.,” said Iván Manzur, Senior Vice President of Sales of Crystal Lagoons US Corp.

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Around the world, the concept and technology of Crystal Lagoons® have become the leading sales attraction, positively impacting its commercial success. Despite the credit and real estate challenges in the current economic conditions, Crystal Lagoons projects continue to defy the market with very impressive sales figures, particularly in the United States. The rankings from real estate consulting firms RCLCO and John Burns on the best-selling master-planned communities once again demonstrated that crystalline lagoons are a powerful purchasing driver. SunterraMiradaWindsong Ranch, and Epperson secured prominent positions in 2023.

These projects ranked among the top 50 best-selling communitiesFlorida leads the ranking within the list, representing close to 40% of the sales for all top-ranked developments, followed by Texas with 37%. In both states, Crystal Lagoons has a significant presence.

In Texas, Sunterra stands out as a project that, even though the crystalline lagoon has not been built yet, serves as a commercial driver within the community, generating sales rates higher than the average, with a significant increase of 63% compared to 2022. This placed it 3rd nationally in both rankings, further boosting the strong performance of Houston, the top-selling metropolitan area in the country. Sunterra’s positive sales results had already been recorded in previous reports.

With the largest amenity powered by Crystal Lagoons® technology in the United States, Mirada in Florida, inaugurated in 2023, sets another record. With an 89% increase in sales, it ranks 17th. Its 15 acres of turquoise waters and white sandy beaches are a buying trigger.

Another notable project in Texas is Windsong Ranch, which has consistently set sales records, ranking 29th in the John Burns ranking. The project has also been nationally awarded as “Master Planned Community of the Year,” among other recognitions.

On the other hand, Epperson in Florida also ranked prominently in both studies, a commercial trend registered since its inauguration as a real estate project. The interest it generated was so significant that it had to be opened to the Public Access Lagoons™ model, also known as PAL™ developments.

The United States is the main operation of Crystal Lagoons worldwide, and it has more than 275 projects at different stages of development and negotiation. Among the most important are Mirada, Sole Mia, Balmoral, Windsong Ranch, Beachwalk, Southshore Bay, Aqua, among others. The recent joint venture to develop four Public Access Lagoons™ complexes, also known as PAL™, in Texas stands out and will add to the successful public access developments Epperson (Florida) and Lago Mar (Texas).

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