Fast growth of Crystal Lagoons in the U.S.

Crystal Lagoons has numerous lagoon projects operating worldwide, but those spotted across the U.S., such as Solé Mia, Balmoral, Windsong Ranch, Epperson, Lago Mar, and Southshore Bay, have validated the United States as the company’s leading market.

In addition, the company is expanding its successful Public Access Lagoons™ model with ticketed-entry across Florida and Texas, with important master agreements, such as the one signed with Epic for 16 developments, in different geographical areas.

“We are holding advanced negotiations with investment funds and leading malls in Florida, California, South and North Carolina, Texas, Arizona and Oklahoma for additional master agreements, which now represent 90% of the firm’s contracts,” says Ivan Manzur, Senior VP of Sales.

 

Nashville Hot Market

Investors are big on the Nashville real estate market as the city has become one of the most important metropolitan areas in the U.S. and, according to Roofstock, is considered a quasi-getaway city for investors looking for dependable, liquid real estate environments. Here are some key reasons why Nashville is a prime location for real estate:

  • Population Growth: Population of Nashville has grown by 1.46% year-over-year, and is expected to grow by over 500,000 people in the next 20 years.
  • Job Market:  Nashville MSA has experienced job growth of 26% over the last 10 years, making the region the 2nd-fastest growing metro economy in the country.
  • Real Estate Market: Home value increased by 14.2% over the last year and 53.5% over the last 5 years.
  • Historic Price Changes & Housing Affordability: Home prices are rising in most of Nashville neighborhoods and rents have increased by 16.9% year-over-year..
  • Quality of life: Forbes has ranked Dallas as the 14nd best place for job growth and 15th for business and careers in the U.S. and is among the top 10 most desirable cities for millennials, according to U.S. News & World Report.

To face the current population growth, density, and demand, the city has expanded its neighborhoods to suburban areas, where school district quality, home values, employment rate, and income levels have played a strong role in the decision-making of several real estate developers, especially master-planned community investors.

Crystal Lagoons is already at the forefront of this boom, with at least four Public Access Lagoons™ projects in the works set to deliver experience-centric amenities to Nashville’s growing population seeking unique entertainment offerings.

 

New developments in Orlando

Crystal Lagoons signed a new contract with Hollywood-based asset manager  ADËLON Capital, to develop at least five Public Access Lagoons™ projects in the Orlando area starting in 2023.

The development team aims to open locations in Orange, Seminole, Osceola, Lake and Sumter counties. Unlike previous plans in Orlando, these crystalline lagoons would be accessible to the public through the purchase of a ticket.

The PAL™ amenities will be built in conjunction with other new development like hotels and apartments. “We will bring Orlando the only thing it is lacking: a beach lifestyle,” Jonathan Cohen, ADËLON Capital founder and co-chairman, said in a prepared statement.

“Opening Public Access Lagoons™ next to hotels in Orlando would be a boom for these properties”, said Brad Parker, a land expert with Longwood-based Southern Realty Enterprises Inc.  “There’s no question it would increase revenue for a resort,” Parker said. “It’s another avenue of marketing to get people to come there.”

Orlando Business Journal

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The Crystal Lagoons project in the US, Evermore Orlando Resort, has been making headlines since its opening. It has received a second award in less than a month: the prestigious USA Today 10Best Reader’s Choice 2025. This recognition positions the resort as one of the most highly valued destinations and developments by readers of USA Today, solidifying its status as a benchmark for tourism and entertainment experiences.

Located in Orlando, the most-visited tourist destination in the United States, Evermore Orlando Resort represents a new era in recreation and tourism. With a stunning 8-acre crystalline lagoon as its centerpiece, it combines cutting-edge technology with sustainable design to deliver a unique experience that attracts visitors from around the globe.

The strategic location of the Evermore Orlando Resort steps away from the famous Disney World and Universal Studios theme parks, and the huge turquoise body of water has contributed to its allure and to the attention it has captured in public. In fact, the introduction of the amenity with Crystal Lagoons® technology resolves the issue of the lack of beaches in Orlando, a destination known for its vast entertainment offerings but lacking the idyllic beach life.

Another striking aspect of Evermore Orlando Resort is the presence of the first Conrad hotel in the city, a luxury brand of the Hilton chain. With over 10,000 rooms surrounding the crystalline lagoon, the complex marks a turning point in the tourism industry, redefining hospitality standards in Orlando. 

In addition, this complex offers a variety of accommodation options, including houses, villas, and apartments, offering visitors an exclusive and sophisticated experience. Additionally, the project features an 18-hole golf course designed by the legendary Jack Nicklaus, one of the greatest golfers in history.

“The success of Evermore Orlando Resort reaffirms the commitment of Crystal Lagoons to revolutionize the tourism industry through sustainable and innovative solutions. This recognition positions the project as an industry benchmark and a must-see attraction in the heart of Florida,” explains Ivan Manzur, Senior Vice President of Sales for Crystal Lagoons US Corp.

Mexico has consolidated its position as a strategic market for Crystal Lagoons, thanks to its dynamic economy, warm and dry climate, and tourism appeal, which creates a growing demand for high-quality bodies of water for recreational activities. This country has become one of the most relevant markets for the multinational in Latin America, further establishing its presence in key cities.

The monumental crystalline lagoons have revolutionized the lifestyle in iconic destinations such as Cancun, Mazatlán, Cabo San Lucas, Toluca, Veracruz, Monterrey, and Punta Mita. These turquoise bodies of water have transformed urban environments, increased property values, and made the idyllic beach lifestyle a reality, positioning themselves as the best amenity in these regions with a significant transformative impact.

Crystal Lagoons has developed trend-setting projects under the Public Access Lagoons® model, also known as PAL® developments, and real estate projects. Some of the most notable include AVA Resort Cancún, Diamante Cabo San Lucas, and Bluú Habitat Lagoons in Mazatlán. The crystalline lagoon is a landmark in one of Mexico’s fastest-growing tourism and residential destinations.

AVA Resort Cancún, inaugurated in 2024, is the largest resort in the city and a new vacation benchmark in the Yucatán Peninsula. Located just ten minutes from Cancun’s airport, this luxurious complex features a monumental 2.8-acre crystalline lagoon with Crystal Lagoons® technology, surrounded by white sandy beaches. This artificial lagoon offers unique experiences, such as floating cabanas and a wide range of aquatic activities in an exclusive setting, establishing it as a luxury all-inclusive destination.

Also, in Cancun, the Le Parc project is progressing rapidly. This development, located 7.5 kilometers from the beach, includes a crystalline lagoon that creates a third coastline, allowing for a year-round tropical lifestyle. With 960 apartments in total, the launch of Le Parc set a historic sales record, marking a milestone in the region.

In Punta Mita, the Kirah project continues to take shape, offering an integrated mix that includes lots, condominiums, apartments, a beach club, a water club, exclusive lagoons for children, a lagoon wellness center, and restaurants

“Mexican developers have found that Crystal Lagoons® technology accelerates the sales velocity and increases the value per square meter compared to similar projects in the same areas. On the other hand, these crystalline bodies of water improve people’s quality of life,” highlights Francisco Matte, Regional Director of Crystal Lagoons for Latin America and the Caribbean.

The signing of a new Master Agreement with Ecipsa Group, Argentina’s leading residential developer, to develop 10 new projects in Brazil reflects the powerful expansion of Crystal Lagoons in Latin America’s largest economy and one of the world’s top ten. With this agreement, the multinational water innovation company now has 55 projects at various stages of development and negotiation in the country.

These developments will transform Brazilian cities, bringing the idyllic beach lifestyle with monumental crystalline lagoons surrounded by white sandy beaches suitable for swimming and water sports. The projects will allow residents and visitors to enjoy the tropical lifestyle year-round, redefining the nautical experience and providing a safe, natural environment for various activities such as swimming, sailing, paddle surfing, and kayaking.

This Master Agreement is the second Crystal Lagoons to sign with Ecipsa in Brazil, following the success of the first agreement focused on developing real estate, hybrid, and Public Access Lagoons®, also known as PAL® development, projects in the state of São Paulo, the country’s most important region, whose capital is the fourth-largest city in the world.

Brazil, one of Crystal Lagoons strategic markets in Latin America, has witnessed sustained growth in alliance with leading local developers. Among the most emblematic projects are “Brasil Beach Cuiabá Home & Resort,” in Mato Grosso, where the country’s first crystalline lagoon is located, and the luxurious second-home complex “Ponta da Figueira,” developed in collaboration with Melnick-Even, one of Brazil’s most prominent real estate developers.

PAL® complexes stand out for their versatility and are ideal settings for significant events such as concerts, fairs, exhibitions, and weddings. They offer unparalleled scenic beauty thanks to their monumental crystalline lagoons with turquoise waters, illuminated at night to create a magical atmosphere. The projects can also incorporate Eco-Heated Lagoons technology, which allows lagoons to be heated without energy so they can be used year-round, even at night.