Australian Press Highlights Crystal Lagoons® Socio-Economic Contributions

An Australian podcast specializing in finance and investment, Wealthi, highlighted the benefits of Crystal Lagoons® new business model. During a recent interview, Cristóbal Baixas, the multinational’s Director of Corporate Development, described the new concept known as Public Access Lagoons™, also known as PAL™, and why these lagoons have come to be known as the world’s top amenity.

  • What figures validate the value of these crystalline lagoons?

We have seen that the value per square meter and the value of properties at developments anchored by crystalline lagoons increase exponentially.

Meanwhile, the sales velocity of real estate projects increases above 70%.

These amenities increase the density of these projects, and an example is San Alfonso del Mar, a project that originally contemplated 400 units but ended up totaling 1,400. The value of these properties doubled shortly thereafter.

In the case of hotels with a beach, studies have demonstrated that their rates, occupancy and consumption of food and beverages grow by up to 200%, compared to second-row hotels. This indicates that in-lower value land, a hotel that incorporates a beach and PAL elements achieve very attractive returns.

A clear example is that every project with crystalline lagoons in the US, during the sales phase, have classified among the 50 best-selling and awarded in the country.

We have two business models depending on whether they are real estate or public access projects, which are flexible and have allowed us to grow exponentially.

  • What is the present of Crystal Lagoons?

After revolutionizing the real estate sector for 10 years, Crystal Lagoons began a new corporate phase, revolutionizing cities with the Public Access Lagoons, also known as PAL.

These projects are highly valued as they greatly aid the transformation of malls, reconverting retail spaces, reactivating the flow of the public to entertainment parks, taking advantage of vacant land, space found at the center of racetracks, at golf courses or any company that has disused land and wishes to convert it into a more profitable business.

The PAL are monumental crystalline lagoons suitable for swimming and nautical sports, surrounded by white sands, which create beach life a few meters from home and become the most beautiful place in the city.

PAL are ideal locations for events, launches, fairs, food-halls, weddings, concerts, dayclubs, etc. in an idyllic environment and multiple settings, such as beaches, a wedding peninsula, terraces, domes, as well as gastronomy, retail, beach clubs, amphitheaters and recreational and cultural activities, making them the meeting point of the 21st century.

  • How is the PAL business model implemented and what are the benefits?

The model is implemented through master licensing agreements, which involve a relevant number of PAL for specific geographical areas.

  • What PAL projects can you talk of?

The Master PAL model has captivated powerful economic groups worldwide, generating higher sales than Crystal Lagoons has in all its previous history.

Since October 2019, projects have grown exponentially thanks to the PAL master agreement model, which today represents 90% of the firm’s contracts. In fact, since then, we have signed 130 projects.

Among the licensing contracts that the company has signed in recent months are a master agreement for 16 projects in the United States; in Korea, 30 PAL nationwide; in Pakistan there will be 15 projects, and in Central America there will be 18 PAL to be built spotted across eight nations.

As a consequence, PAL licensing contracts have become the business of the future.

  • Why do you say that PAL are the business of the future?

Investors from all over the world have identified these developments as a new long-term investment alternative, with rates of return never seen in other industries, low initial investment and limited risk.

Additionally, they grant certainty in the face of two of the main current apprehensions faced by investors, and that is that PAL have proven to be Amazon and Covid proof.

In addition to the master agreements signed, people’s interest in PAL can be confirmed with the enormous success of the first PAL projects in the US, Epperson and Lago Mar, which sell US $50,000 daily in ticket sales for 1,200 visitors, even though they had to limit access.

From a capital standpoint, as projects are built, they quickly generate profits, enabling pyramid financing. With a low initial investment, a company with a very high present value is achieved.

  • Beyond being a good business, what do PAL contribute?

PAL are highly valued for the transformation of malls, reconverting retail spaces, reactivating foot traffic to entertainment parks, taking advantage of vacant land, spaces at the center of racetracks, golf courses or any company that has unused land or wants convert it to a much more profitable business such as PAL.

For visitors, PAL offer new public spaces of value which improve the quality of life to millions of people, providing social inclusion, recreation and relaxation, especially in landlocked cities, often congested and lacking in inviting public spaces.

These projects are not only the business of the future, they are also the sustainable recreational activity of the future uniting beach life, water sports and entertainment with the additional benefit of being just steps from home.

Additionally, they contribute to reducing the impact on biodiversity of tourist destination such as beaches or forests that, by receiving fewer visitors due to these new entertainment amenities, contribute to reducing the carbon footprint by reducing travel by plane and car to natural areas.

To see and listen to the full program: Wealthi

Latest News

In Onikisubat, Turkey, the Public Access Lagoons™ project by Crystal Lagoons, which has the largest lagoon in Europe, is garnering worldwide attention as the venue for a significant expo and summit on healthy lifestyles, green economies, sustainable living, education, and innovation.

The event promotes cooperation and knowledge exchange among countries regarding an environmentally respectful and sensitive culture within cities.

The Mayor of Onikisubat, Hanefi Mahçiçek, emphasized the significance of this development as the most prominent setting for the event due to its environmental characteristics. He also noted that the PAL™ development is part of the urban plan to transform the city into a model and modern district.

Indeed, one of the attributes of this project, in partnership with the local municipality, is the sustainability of Crystal Lagoons® technology and its contribution to urban public entertainment, setting a new standard with high social impact.

This Expo 2023 features the participation of over 24 countries and is expected to draw more than 2 million visitors worldwide. The exhibition encourages cooperation and knowledge exchange among countries on healthy lifestyles, green economies, sustainable living, education, and innovation.

The sustainability of Crystal Lagoons® technology, which has received multiple global awards, has been certified by Bureau Veritas for its low water and energy consumption. Another noteworthy feature is that it uses any type of water: fresh, seawater, or brackish. It uses up to 100 times fewer chemicals than a traditional pool and can reduce the carbon footprint in the tourism and transportation sector by over 40%.In Turkey, Crystal Lagoons is also in advanced negotiations to develop PAL® projects in several country cities. These complexes provide access to crystalline lagoons and white sandy beaches for anyone through the purchase of a ticket, delivering a tropical paradise experience amid the city. Around the lagoon are spaces for fairs, launches, food halls, weddings, hotels, shops, restaurants, and concerts on multiple stages, terraces, domes, and amphitheaters.

Crystal Lagoons has completed a significant expansion in Australia. The multinational innovation company has signed an important contract with investment fund Vibranium Capital Partners to develop 16 new Public Access Lagoons™ projects, also known as PAL™ developments, in Australia. Additionally, the agreement considers the possibility of entering with ten additional projects in other countries in Oceania and Southeast Asia.

Australian cities have been ranked among the best in the world because of their geographical richness and nature. Through this contract, cities like Melbourne, Sydney, Adelaide, Perth, Brisbane, and the Gold Coast will have large crystalline lagoons suitable for swimming and water sports, surrounded by white sand beaches. These complexes contribute new beach hubs, catering to the Australian lifestyle where aquatic activities and entertainment are prioritized.

While these cities are located close to the coast, the projects of Crystal Lagoons will develop second and safer shorelines. They will provide additional tourist infrastructure to the natural beaches that enable people to swim and practice water sports securely, free from the sea risks in that area.

The partner in this contract is an Australian investment fund with operations in Oceania, the Americas, and Asia, with more than 30 years of experience and an investment portfolio of US$4 billion. The firm’s interest in the PAL™ model is to expand its strategic partnerships and real estate development opportunities in key markets.


What to expect

Like all public access projects of Crystal Lagoons, the centerpiece is a crystalline lagoon, which can be accessed via ticketed entry. The PAL™ complexes also incorporate restaurants, multifamily areas, hotels, retail, beach clubs, etc.

Australians love the water and outdoor life. However, as with many tourist destinations worldwide, coastal edges are highly developed, and land is expensive. PAL™ developments offer a successful and sustainable alternative to developing beach and recreational infrastructure in inland areas, giving a larger part of the population access to these recreational spaces,” said Alastair Sinclair, Regional Director of Crystal Lagoons.

“We look forward to leveraging our experience under this partnership and the potential of Crystal Lagoons® concepts and technology, particularly in Australia. We will now focus on building partnerships with strategic investors, developers, and landowners in each of the territories to bring these projects to fruition,” added a Vibranium Capital Partners spokesperson.

Dive into our PAL™ projects and enjoy a new stream of possibilities here! 

Since expanding to the United States, the success of Crystal Lagoons has not stopped. Their developments have always been at the forefront of real estate sales rankings in the country. This is the case with their first project, Epperson in Florida, to the newest ones, Mirada and Sunterra in Florida and Texas.

This is again confirmed by the 2023 real estate ranking by RCLCO, one of the USA’s leading real estate consulting firms, recently released. In it, five projects of Crystal Lagoons are among the top 50 top-selling master-planned communities in the country. These include Sunterra, Sierra Vista, Windsong Ranch in Texas, and Mirada and Epperson in Florida.

All of them have a crystalline lagoon as a central piece. Sunterra was the best-selling development in Texas, with a 49% increase. Mirada, which features the largest artificial lagoon in the country, grew 59% in sales, being the project of Crystal Lagoons with the greatest dynamism.

Within RCLCO’s rankings, developments with crystalline lagoons are always among the best sellers. Crystalline lagoons impact the speed of sale and price, generating an advantage over the competition.

According to the consultancy, the success and added value of the lagoons are because amenities like these are among the most sought after by families in this country. These bodies of water allow for water sports, beach life, outdoor activities, and access to nature, benefits that buyers increasingly value.

“Artificial lagoons are a cross-cutting sales driver confirmed in various rankings in all their versions, such as RCLCO and the John Burns Real Estate Consulting ranking. That’s why the United States is the world’s main market for Crystal Lagoons, with more than 275 projects in different stages of development and negotiation,” explains Ivan Manzur, Senior VP of Sales at Crystal Lagoons US Corp.

This success reflects how the Crystal Lagoons® concept and technology, patented worldwide, has become the world’s top amenity, changing the landscape and creating a unique environment of turquoise waters and white sandy beaches.


RCLCO, Real Estate Advisors

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