Crystal Lagoons Become the Gold Standard Amenity in the Hotel Industry

07/12/2023

Después de revolucionar mundialmente la industria inmobiliaria y la entretención urbana con sus proyectos Public Access Lagoons™, Crystal Lagoons hoy está cambiando el rubro hotelero. Marriott, Radisson, Conrad, Hyatt Regency, AVA Resort, son algunas de las principales cadenas hoteleras del mundo que identificaron el valor transformador de este amenity y lo están incorporando en sus proyectos como el elemento central.

La multinacional de innovación en agua ya cuenta con desarrollos de este tipo, en que las lagunas cristalinas son el factor diferenciador, en Estados Unidos, México, Indonesia, Rumania, Uruguay, entre otros países.

En Estados Unidos, la operación más reciente es el acuerdo de Crystal Lagoons con la icónica marca hotelera Hyatt para una laguna en el Hyatt Regency Hill Country Resort en San Antonio, Texas. Adicionalmente, la última inauguración es Evermore Orlando Resort con un lujoso hotel Conrad, en el destino turístico más visitado del país, que tiene todos los atractivos, pero carece de playa. Es un megaproyecto a pasos de Disney World y Universal.

En el Sudeste Asiático, en Indonesia, la cadena Marriott incorporó un camping cinco estrellas al resort Treasure Bay Bintan, que cuenta con la laguna más grande de esa zona del mundo. Las 6,3 hectáreas de agua cristalina se han transformado en la atracción principal de este destino turístico, lo que atrajo a la cadena hotelera.

En Europa, Rumania, se desarrolla el Radisson Lagoon Hotel Bucarest también con una laguna de Crystal Lagoons dentro del proyecto Central District Lagoon City. Los huéspedes podrán disfrutar de 1.100 m2 de exclusiva playa de arena blanca, practicar natación y deportes náuticos en la laguna, alrededor de la cual también se ubicarán comercios, restaurantes y actividades recreativas y de entretenimiento.

En México, la multinacional tiene proyectos de lagunas cristalinas con hotelería en Cabo San Lucas y Cancún. En esta última ciudad turística la cadena hotelera es AVA. En Uruguay, Crystal Lagoons está presente en el resort Solanas, desarrollado junto con Grupo Solanas, relevante holding turístico y hotelero con presencia en Argentina, Brasil y Uruguay.

“Cada proyecto hotelero que incorpora una laguna de Crystal Lagoons es el destino más atractivo de la zona. Estos cuerpos de agua cambian el paradigma de los desarrollos vacacionales con estándares hoteleros y de resort de clase mundial”, explica Iván Manzur, Senior Vice President of Sales de Crystal Lagoons US Corp.

“Las lagunas cristalinas logran resultados impensados como llevar vida de playa a Orlando, una entretención que no tenía, o, contra intuitivamente, reemplazar al mar en destinos turísticos icónicos como Cancún”, enfatiza Jean Pierre Juanchich, Global Business Director de Crystal Lagoons.

Latest News

Alcazaba Lagoon in Spain Highlighted by the Global Press for Revolutionizing Entertainment on the Costa del Sol

28-08-2024

Alcazaba Lagoon, an iconic Crystal Lagoons project in Spain, has received widespread acclaim from international media for transforming the entertainment landscape of Costa del Sol, one of the world’s most renowned tourist destinations.

This monumental 3.5-acre crystalline lagoon, developed with Crystal Lagoons® technology suitable for swimming and water sports, marked the company’s debut in Spain and Europe and redefined the leisure concept.

The crystalline lagoon, surrounded by 450 luxury apartments, offers a perfect setting for families to enjoy various activities and water sports, such as swimming, kayaking, paddleboarding, sailing, windsurfing, and kitesurfing. Located on a 74-acre site in Casares, near the major tourist areas of Estepona and Marbella, Alcazaba Lagoon is designed with European tourists in mind. Its design blends Mediterranean and contemporary styles, allowing residents to enjoy an idyllic private beach just from their homes.

In addition to Alcazaba Lagoon, Crystal Lagoons has other outstanding projects in Spain, such as the award-winning Santa Rosalía Lake and Life Resort.

Alcazaba Lagoon in Spain Highlighted by the Global Press for Revolutionizing Entertainment on the Costa del Sol

28-08-2024

27-08-2024

Time Out, the renowned entertainment and tourism guide, once again highlighted a Crystal Lagoons project focusing on Tilal Al Ghaf in Dubai. This development has been recognized as the city’s most innovative project and the next trendy neighborhood. Its monumental crystalline lagoon with Crystal Lagoons® technology emerged as the main attraction, offering residents a unique tropical beach experience apart from traditional family communities in Dubai.

The crystalline lagoon, suitable for swimming and water sports, is surrounded by white sandy beaches. This oasis of turquoise waters allows you to enjoy the idyllic beach life all year round and various water activities, including swimming, stand-up paddling, boating, paddleboarding, kayaking, and wakeboarding.

Since its launch, Tilal Al Ghaf has set multiple records and generated unprecedented demand. The project has led in sales and values per square meter in the United Arab Emirates. For instance, the third phase of the development sold 322 homes in just 48 hours, following the overwhelming success of the initial stages, which sold out in seven days.

Tilal Al Ghaf offers a wide range of services, including retail, a prestigious global school, tree-lined trails, and 18 km of cycling and jogging paths. It also features a variety of outdoor amenities inspired by nature.

The development is in association with Majid Al Futtaim, one of the leading Middle East and North African real estate holdings, with operations in 13 countries.

Crystal Lagoons® technology has brought substantial urban and economic benefits to Dubai, with projects such as Mohammed Bin Rashid City – District One serving as outstanding examples of its impact.

Time Out Highlights Crystal Lagoons’ Tilal Al Ghaf Project as Dubai’s Most Innovative Development

27-08-2024

22-08-2024

Imagine experiencing pristine beaches right in the heart of the city. With Crystal Lagoons, this vision becomes a reality, offering Atlanta a transformative business opportunity.

What is Crystal Lagoons?

Crystal Lagoons is a multinational company that has developed and patented an innovative technology that allows building and maintaining unlimited-size turquoise lagoons at low cost. These pristine waters, framed by white sand beaches and palm trees, provide a perfect escape for swimming, water sports, and leisure—all within a safe, controlled environment.

As Atlanta continues to grow, the demand for unique urban spaces becomes increasingly critical. Crystal Lagoons presents a business model perfectly aligned with Atlanta’s ambitions to elevate quality of life, stimulate economic growth, and champion sustainability.

Public Access Lagoons® projects, also known as PAL® developments, offer year-round beach life and entertainment through ticketed access, turning a lagoon into a highly profitable venture. These developments bring the allure of a tropical beach experience right to residents’ doorsteps, seamlessly blending natural beauty with urban convenience. Here’s why Atlanta stands to gain from embracing PAL® projects:

1. Enhancing Urban Recreation

Meeting Demand: Atlanta’s booming population is driving the need for high-quality recreational spaces. PAL® projects offer a unique alternative to parks or indoor options, featuring expansive crystalline lagoons that can be enjoyed all year round.

Diverse Activities: From swimming and kayaking to beach sports, these lagoons anchor vibrant activities. They also serve as hubs for dining, retail, concerts, and events, creating a dynamic social environment that appeals to all ages.

Beach Life in the City: PAL® projects redefine urban living by bringing the beach to Atlanta. Now, residents can enjoy a beach day without ever leaving the city, transforming their lifestyle and making the city more appealing and vibrant.

2. Boosting Economic Development

Attracting Tourism: PAL® projects are proven tourist magnets globally. In Atlanta, they could elevate the city’s appeal as a destination, driving foot traffic, boosting local businesses, and fueling economic growth.

Increasing Property Values: Proximity to a PAL® complex significantly enhances property values. This boosts real estate demand and attracts investments in residential and commercial developments, stimulating the local economy.

3. Promoting Environmental Sustainability

Eco-Friendly Technology: Crystal Lagoons® technology is designed with sustainability at its core. These lagoons use a low-energy filtration system, minimizing water and energy consumption—perfectly aligning with Atlanta’s sustainability goals.

Bureau Veritas, an internationally renowned certification and verification company, externally verified our technology’s efficient water and energy use compared to traditional swimming pools and other amenities. For example, a lagoon of 1 ha / 2.5 ac uses up to 50X less energy than a swimming pool of the same size. 40% less water than a park the same size, and 33X less water than an 18-hole golf course.

Green Integration: PAL® projects harmonize with green spaces and urban landscapes, enhancing Atlanta’s urban fabric with visually stunning and environmentally friendly spaces that support biodiversity and improve air quality.

4. Enhancing Community Well-Being

Elevating Quality of Life: Well-maintained recreational spaces are crucial for community well-being. PAL® projects provide a safe, enjoyable environment for relaxation, social interaction, and physical activity, contributing to the overall happiness and health of Atlanta’s residents.

Fostering Connections: PAL® projects become vibrant community hubs, hosting social events and cultural activities that strengthen community bonds and foster a sense of belonging.

5. Driving Innovation and City Branding

Positioning Atlanta as a Leader: By implementing PAL® projects, Atlanta can position itself as a forward-thinking city that embraces innovation. This can attract industry leaders, investors, and media attention, further enhancing the city’s reputation.

Boosting Brand Appeal: PAL® projects can be a cornerstone of Atlanta’s branding strategy, showcasing the city’s commitment to enriching residents’ lives through unique, world-class amenities. This reinforces Atlanta’s identity as a vibrant and dynamic urban center.

Through PAL® projects, Crystal Lagoons offers Atlanta an extraordinary business opportunity. These projects enhance recreation and drive economic growth, promote sustainability, and improve community well-being. By adopting this innovative concept, Atlanta can tackle key urban challenges, draw visitors, and lead in modern urban development.

Success Stories

Central District Lagoon Park in Bucharest, Romania:

The recent launch of this Public Access Lagoons® project in Bucharest was a massive success. Weekend lines exceeded two hours for those without online tickets. On a single Sunday, the park welcomed over 800 visitors, showcasing its widespread appeal even in cooler climates.

Epperson, Wesley Chapel, Florida, U.S.:

Epperson, a master-planned community near Tampa Bay, is home to the first Public Access Lagoons® project in the U.S. This 7.36-acre lagoon offers residents and visitors a taste of the Caribbean, with a white sandy beach, swim-up bar, water slide, and more. Its success has transformed the area, significantly boosting property values and attracting a steady stream of visitors.

Ready to make Atlanta an urban paradise?

Why Atlanta needs PAL® Projects

22-08-2024