Crystal Lagoons, a multinational company that patented the technology that allows building and maintaining turquoise-water lagoons of unlimited size at a very low cost, announces a pivotal milestone in Texas. By executing a master agreement with the Lagoon Development Company, Crystal Lagoons plans to develop four Public Access Lagoons™ projects, also known as PAL™ developments, slated to open between 2024 and 2026.
This agreement will be implemented through joint ventures between the two companies. Crystal Lagoons contribution will include its invaluable intellectual property rights associated with its state-of-the-art technology, owning a percentage of the companies shares. Lagoon Development Company will have exclusivity in the Houston market, spanning the entire MSA. Other areas of the United States are also being evaluated for additional projects under the same model.
Lagoon Development Company is formed by renowned real estate developers who already have other successful projects that include the Crystal Lagoons® amenity. Each of the new facilities will involve an investment of approximately US$50 million.
“The experience of crystalline waters, white sandy beaches, and numerous activities in a PAL™ development is what attracts people from far and wide and what makes it a truly successful destination,” said Uri Man, CEO of The Lagoon Development Company. “This is precisely why we have chosen to partner with Crystal Lagoons.”
“These joint ventures allow us to expand our PAL™ projects into strategic areas, and with them, Crystal Lagoons will total more than 70 projects in different stages of development and negotiation in Texas. Among them are notable successes developments such as Lago Mar, Windsong Ranch, Balmoral, Hyatt Regency Hill Country Resort San Antonio, and Sunterra“, said Iván Manzur, Senior VP of Sales at Crystal Lagoons US Corp.
The United States is the world’s main market for Crystal Lagoons, with more than 275 projects in different stages of development or negotiation. Texas has a significant presence, surpassing Florida, California, North and South Carolina, Georgia, and Alabama, with multiple projects, including the Crystal Lagoon amenity.
PAL™ projects offer public access for an entrance fee, providing visitors with a delightful experience centered around a large lagoon powered by Crystal Lagoons® technology, suitable for swimming and water sports and surrounded by white sand beaches. It will also be covered by hotels, residential areas, retail, restaurants, recreational, and entertainment activities.