Crystal Lagoons® PAL™: High Profitability, Covid & Amazon-Proof

03/09/2020

Crystal Lagoons® business model, Public Access Lagoons™, are projects that offer rates of return higher than any industry, operationally replicable anywhere in the world. With this, the multinational innovation company brings beach life to every city in the world.

The global pandemic is changing recreational activity and tourism, with people prioritizing locations close to home and offering adequate sanitary measures. This has generated the need for new recreational infrastructure in cities around the globe.

This requirement in urban surroundings offers a new investment alternative, albeit of a higher complexity. Such projects must be sustainable in times of Covid and the rapid expansion of Amazon, which is taking over various economic sectors. Investors continue to seek out long-term stability and guaranteed profitability, at a time when different industries are seeing their margins reduced. Operations that ensure profitability despite the two above-mentioned threats, will be those that reap the most advantages.

A business that emerges as a safe investment alternative with perpetual income, due to its robustness against such sanitary and commercial pressures, while also offering superior profits in comparison to those obtainable in other industries, are Public Access Lagoons™, also known as PAL™. The concept and business model was created by the water-innovation multinational firm, Crystal Lagoons®.

Competitive advantages

PAL generate income through ticket sales revenues, boat rentals, corporate events, weddings, concerts, etc.

PAL are emerging as an alternative that is proving to be intensive in terms of public assistance, because people are preferring options with sanitary controls. They are Covid and Amazon-proof and despite a low initial investment, a company can quickly boast a very high present value, since even while they continue to be built, they generate profits and pyramidal financing.

Interest in investments such as PAL can be demonstrated by their success in Japan, a nation known for its outstanding technology, as well as the United States, Korea, Central America, and Pakistan, among other large-scale licensing agreements that Crystal Lagoons has signed.

In the U.S., while most long-term investments, such as residential, commercial and retail real estate operations have been seriously affected by Covid, the first PAL in Texas (Lago Mar) and Florida (Epperson) have generated unprecedented returns, with daily ticket revenues amounting to US $50,000, reservations selling-out a week in advance and very low operational costs.

The PAL model has continuously allured investors due to its commercial versatility, as they can be developed with different investment formats, with models offering more or less infrastructure. Even those with minimal initial infrastructure, such as Lago Mar and Epperson in the U.S., have seen major success.

The central element of PAL are monumental crystalline lagoons suitable for bathing and water sports, surrounded by wide stretches of white sand beaches, which the general public can access via ticketed–entry. The format offering the least amount of infrastructure comprises of a lagoon, beach and green areas with kiosks for small businesses. The second format, with intermediate infrastructure, also includes a peninsula for wedding ceremonies and can host events, concerts, trade shows, etc. indoors, year-round with beautiful views of the turquoise lagoon, opening additional business areas. The most complete investment model incorporates all of the above and additional infrastructure for retail, restaurants and hotels.

The commercial and sanitary advantages of PAL have sparked the interest of relevant economic groups across the globe, seeking to take next steps so as to secure exclusivity in certain geographic regions through master agreements, which assign an important number of PAL in a specific area.

PAL are a highly valued asset for reconverting dwindling malls and redeveloping retail spaces, while also reactivating foot traffic to entertainment parks, racetracks, golf courses, etc. They are also of interest for companies with under-used land seeking to convert into a profitable business.

Crystal Lagoons is also in advanced negotiations in South Africa, Australia, the Middle East (specifically Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and the United Arab Emirates), Israel, Italy, Spain, Portugal, Nigeria, Kenya, Ghana, Cambodia, Botswana, Mexico, Brazil, Colombia, Peru, among other countries.

Corporate content

Latest News

Crystal Lagoons Brings Tropical Paradise to Any Weather

08-07-2024

Crystal Lagoons transforms any environment into a tropical paradise and has demonstrated on five continents that idyllic beach life does not have to be limited by climatic conditions. Its sustainable technology maintains bathing areas at warm temperatures, similar to tropical seas, even during the coldest months. This allows for enjoying the Caribbean experience 365 days a year, even in cities with very cold winters, where it seems unreachable, such as Bucharest.

The capital of Romania, known for its freezing winter season and short days with temperatures that can drop to -10°C, now offers its residents and tourists the opportunity to experience the Caribbean year-round. This is possible thanks to the new Central District Lagoon Park Bucharest project, which features a monumental 3-acre crystalline lagoon developed under the Public Access Lagoons® model, also known as PAL® Developments. This lagoon, suitable for swimming and water sports, is surrounded by white sandy beaches, creating an urban oasis in this iconic European city, where paddle surfing, kayaking, windsurfing, and other activities can be enjoyed.

The project is revolutionizing the experience and quality of life for Bucharest’s residents, providing a unique entertainment offering in the area. Central District Lagoon Park is driven by the Crystal Lagoons in association with the property developer Forty Management. This high-luxury complex features 5,000 m² of white sandy beaches, a 5-star hotel with 340 rooms, 400 luxury apartments for rent, and 8,500 m² of offices, commerce, and services, including restaurants, cinemas, a helipad, a private cinema, a sky bar, a spa, educational centers, retail spaces, fairgrounds, and terraces, among other infrastructure characteristic of the PAL® developments.

Crystal Lagoons Brings Tropical Paradise to Any Weather

08-07-2024

05-07-2024

Crystal Lagoons is generating disruptive innovation in the global retail market. In Latin America, it is driving a new project that will revolutionize the shopping and entertainment experience in Colombia, redefining the concept of retail destinations: Kristal Malls, the largest shopping and entertainment center in the Colombian Caribbean, and the country’s first Shopping Resort. Located in Azul de Arenas, Cartagena de Indias, the project stands out for its monumental 7,4-acre crystalline lagoon suitable for swimming and water sports with Crystal Lagoons® technology. Developed under the Public Access Lagoons® model, also known as PAL® developments, the Lagoon will be accessible to all through ticketed entry.

The 296-acre development will be the next milestone in Colombia’s commercial landscape, with 110,000 m² of leasable area, highlighting its design and sustainable urbanism. In addition to the crystalline lagoon, Kristal Malls will integrate a wide variety of shops, including national and international luxury brands, a cinema, an amusement park for all ages, a 150-room hotel, offices, apartments, health centers, and a diverse range of restaurants, among other spaces.

“Shopping centers today must reinvent themselves and introduce new functional and experiential offerings to the public. PAL™ projects answer this need, as they offer an idyllic beach life and bring together restaurants, event centers, culture, shows, and activities, enhancing public attraction. An example of this is Ary Laguna, one of the largest shopping centers in Pakistan, and the advanced conversations with major US retailer chains,” explains Francisco Matte, Regional Director for Latin America and the Caribbean of Crystal Lagoons.

Kristal Malls is part of one of the most significant agreements signed by Crystal Lagoons in Latin America, in association with AED Constructores, one of the leading real estate firms in the country. The mega-contract includes 13 projects with crystalline lagoons that will enhance another tourist icon, such as the “Eje Cafetero,” in addition to the Colombian Caribbean.

“The fact that one of Colombia’s leading developers, such as AED, partners with Crystal Lagoons to build numerous projects, including the largest shopping center in the Colombian Caribbean, shows how our concept and technology are a success in Colombia,” adds Matte.

New Crystal Lagoons PAL® Project Revolutionizes The First Shopping Resort in Colombia

05-07-2024

03-07-2024

California is known for being home to some of the most popular and iconic beaches in the country. But we continuously hear from Solano families that they have to trek long distances and sit in traffic jams just to get to the coastal beaches where their kids can cool off and have some fun. Family trips to the beach should be idyllic, relaxing, and fun, not wasted on the road in bumper-to-bumper traffic.

For many years, there was little anyone could do about this – until Crystal Lagoons® invented and patented a new technology to build beautiful, beach-like crystalline lagoons with sand and turquoise water while using 25 times less water than an average 18-hole golf course in Solano County.

Today, we could not be more excited to announce that California Forever has signed an agreement with Crystal Lagoons to make Solano County the home of the second such lagoon in California.

The new Solano Lagoon will be built in the great park in the middle of the new community in East Solano, surrounded by restaurants, cafes, and entertainment. Importantly, while Crystal Lagoons amenities have sometimes been built to be only accessible to residents of the host community, the Solano Lagoon will be a Public Access Lagoons® project, meaning that it will be open to everyone from Solano County.

We believe that the Solano Lagoon will be an amazing addition to summers in Solano County. Crystal Lagoons technology is known for creating breathtaking, accessible, and sustainable man-made lagoons that offer a beach-like experience wherever they are built. This lagoon is meant for families to spend summer days, gather for birthday parties, participate in water sports, for kids to splash around during the summer (without fear of sharks!), and for everyone to relax in the sun. Visitors will be able to swim in the dedicated swim areas and have access to kayaks and paddleboards – in addition to several other fun-filled water sports activities.

In 2022, Disney brought the first Crystal Lagoons amenity to California, where it is now under construction as the anchor feature for Disney’s new community in Cotino, in southern California.

“Crystal Lagoons is proud to be part of this transformative development that will generate good-paying jobs, affordable homes, sustainable energy, and new entertainment options for Solano County. Our Public Access Lagoons® projects in urban settings are highly valued for bringing a piece of the ocean right to people’s doorsteps. They offer unparalleled entertainment and quality of life while contributing to sustainability, which has earned us recognition all over the country” said Benjamín Fischmann, Regional Director of Crystal Lagoons.

Here are some photos of real-life lagoons in various locations.

Forming a community working group to inform design and community needs

As with the Solano Sports Complex, we’re forming a community working group to help us solicit input and inform the design of the Solano Lagoon. Among other things, we want the lagoon to feel distinctly Northern Californian while preserving the fun beach vibe and incorporating the best of Solano County. We look forward to collaborating with our working group on that and on making sure the lagoon becomes a beloved part of Solano County and home to so many happy memories of amazing days with our loved ones. The early members of the working group include:

Sean Kazemi, father, principal partner at Kaz & Associates Stormwater & Environmental Specialists, and resident of Vacaville
Kim Wright, mother and resident of Dixon
John Wilkerson, father, realtor, and resident of Vacaville

“As a father and environmental specialist, I recognize the significance of sustainable development, and the new lagoon in Solano County is a prime example,” said Sean Kazemi, principal partner at Kaz & Associates and resident of Vacaville. “This lagoon uses cutting-edge technology to minimize water waste, which is vital in our climate. It’s not just an incredible amenity for our families to enjoy, it’s also a responsible choice for our environment, making it a win-win for all residents.”

“I’ve been living in Solano County with my family for years, and I’m thrilled about the prospect of a new Solano Lagoon right here—it’s like bringing the beach to our doorstep,” said Kim Wright, a mother living in Dixon. “This means we can enjoy beach days without the long drive, making it so much easier to spend quality time together. It’s a fantastic way to build lasting memories and strengthen our community.”

“As a local realtor and father, I’m excited about the introduction of the Solano lagoon here in Solano County,” commented John Wilkerson. “Anyone who knows my family, knows we love the beach and water activities. I can’t wait to watch my kids play at the lagoon. I love that this helps the majority of Solano residents – who don’t own a pool – to have access to a beautiful lagoon nearby. It will create a sustainable, fun space for families to enjoy. I can’t wait to have breakfast at home and then be on the beach 30 minutes later.”

We will be adding more members to the group after consulting with community leaders, elected officials, and residents on who would best represent their respective communities. The working group will be facilitated by our landscape designers CMG, who are designing the parks and open spaces for the East Solano Plan, and who have previously designed iconic spaces such as the San Francisco-based redevelopments of Treasure Island, Hunters Point, and Willie “Woo Woo” Wong Playground.

Later this summer, we will also take the working group on a tour of some of the existing Crystal Lagoons amenities that have already been built elsewhere. If you’re interested in joining the Solano Lagoon working group or have ideas you would like to share, please send an email to lagoon@EastSolanoPlan.com.

Supporting water efficiency and environmental sustainability by using 25 times less water than an 18-hole golf course

One of the most amazing design features of the Crystal Lagoons system is its sustainability and environmental performance, including using a special molecular film technology that can reduce water evaporation by up to 50%.

The lagoon shown in our rendering, which is about 7 acres and enough to accommodate thousands of people, would use about 20 acre-feet of water per year. That’s 25 times less than an average 18-hole golf course in Solano County, which uses about 493 acre-feet of water per year. Please see FAQ below for details.

The 20 acre-feet per year used by the Crystal Lagoons amenity is also only a small fraction — about 0.15% — of the 13,700 acre-feet of water that we have already secured for use by the East Solano Plan, and an even tinier fraction compared to the water supply at full build out. The lagoon can also use any type of water—salt, fresh, or brackish. The water will be part of the overall water needs of the East Solano Plan and, therefore, subject to the Water Guarantee in the East Solano Homes, Jobs, and Clean Energy Initiative. Learn more about our water supply plan and the Water Guarantee here.

The lagoons also require up to 100 times fewer chemicals than traditional swimming pools or drinking water treatment systems.

Finally, we are currently exploring innovative ways to use excess heat from cooling operations in the new community’s district thermal systems to heat the water and extend the lagoon’s use during the shoulder season. By reducing the need for Solano residents to travel far for coastal recreation, we also reduce the carbon footprint.

Contact us and discover how Crystal Lagoons can transform your city.

Bringing the beach to Solano County, with a beautiful beach-like lagoon that uses 25 times less water than an average 18-hole golf course

03-07-2024