Since the multinational entered the U.S., Florida has been one of the most dynamic markets for its Crystal Lagoons projects. The first development was Epperson, which from the outset was a commercial success. Every year it leads the rankings of the most commercially successful real estate developments. In fact, when part of the complex’s artificial lagoon was opened up to the general public, this triggered a wave in ticket sales worth US$50,000 daily and up to 1,200 visitors every day. Tickets began selling out a week in advance.
One of the most iconic tourist areas is Orlando which, in 2021, was tapped into by ADËLON Capital, a renowned asset management and administration firm, and business partner of Crystal Lagoons. The city showcases every type of infrastructure imaginable, except the beach life experience. The two companies entered into a master agreement for five Public Access Lagoons™ projects, also known as PAL™ developments, the first of which is to be built next year.
Strong interest in the state of Florida led the U.S. developer and Crystal Lagoons to recently sign a second exclusive agreement to expand their operations with new PAL™ complexes in Melbourne, at Brevard County, as well as other areas on Florida’s east coast.
“We are very excited about our strategic alliance with Crystal Lagoons, one of the most innovative companies in amenities. With their technology, we will bring beach life to the city of Orlando and its surrounding communities,” says Jonathan Cohen, founder and co-president of ADËLON Capital.
“Artificial lagoons are the crossways and driving force behind Crystal Lagoons projects in the U.S. This is apparent in the different rankings such as that of RCLCO and John Burns Real Estate Consulting. In fact, all of projects that are at the sales stage in Florida are among the top 50 best-selling real estate projects annually,” says Iván Manzur, Senior VP of Sales, Crystal Lagoons US Corp.
The United States is the main market worldwide for Crystal Lagoons. Currently, there are 222 projects at different stages of development and negotiations and Florida is one of the US states where the company first began its meteoric rise. Among the 51 projects in Florida state are Epperson, Evermore, Sole Mia, Southshore Bay, Mirada, Aqua, Emerald Lakes, Ridgewood, Lake Susy, Tamiamiami and Haines City, among others.