Crystal Lagoons® PAL™ Business Model: Low Investment with high returns
The concept of Public Access Lagoons ™, also known as PAL ™, created by Crystal Lagoons®, are developments anchored by large crystalline lagoons surrounded by white sand beaches, suitable for swimming and an array of water sports.
The PAL business model is of very low initial investment and highly profitable, generating figures unheard of in other industries. This has sparked the interest of relevant global economic groups that are ensuring that they have exclusivity in certain geographic areas and close master licenses to develop a significant set of PAL in a region.
Crystal Lagoons started with real estate projects that revolutionized the real estate industry, which was followed by hybrid projects that incorporated private real estate and public access areas, but now a wave of purely public access contracts have been signed with different companies worldwide.
Since October 2019, these projects have grown exponentially and have come to represent 90% of the firm’s contracts. In fact, to date, the company has signed 130 projects, with sales exceeding those Crystal Lagoons has amassed in its history.
Additionally, more evidence reinforcing the huge interest these projects have generated is the outstanding success of the first such developments in the U.S., Epperson and Lago Mar, which total US $50,000 daily in daily ticket revenues, despite limiting access to less than 30% of its maximum capacity.
PAL are also highly valued for transforming malls and converting retail spaces. There is also a large market to reactivate the flow of public towards an amusement park, racetracks, golf courses, or any company wishing to reconvert disused land or looking to convert it to a much more profitable business such as PAL.
Through this business model, Crystal Lagoons receives a percentage of the income from entrance tickets and from all commercial exploitation within the project, including naming rights, business sales, and events, etc.