The success of Crystal Lagoons® in Paraguay

Paraguay is growing economically and real estate investment prospects continue to grow for Crystal Lagoons®. To the already four strategically project already built in the country, like Aqua Village (San Bernardino), Blue Lagoon (Pedro Juan Caballero), Costa del Lago (Hernandarias) and Aqua Terra (Luque), new real estate developments and Public Access Lagoons™ in cities such as Asuncion are added.

In the capital of Paraguay, the construction of the first urban lagoon is planned, an initiative that will be developed in partnership with the Argentine group Eydisa. It will be inserted in a real estate complex of apartment buildings (about 600 to 700 units), with a lagoon of 1 to 1.5 hectares and whose estimated date is for 2023 or 2024. Likewise, a project is being negotiated with the same company, but for second home real estate development in San Bernardino.

In the same town, but in association with the Chilean firm Petrohué Real Estate and under the PAL™ model, Parque San Bernardino is being built. It will be an event and recreation complex, which will be located an hour and a half from Asuncion, centered on a 2.6-hectare crystalline lagoon that would be ready in November 2022.

PAL™ are characterized by monumental crystalline lagoons surrounded by white sand beaches. In them, events such as launches, fairs, food-halls, weddings, concerts, day clubs, etc. can be held in a paradisiacal environment and multiple settings, such as beaches, peninsulas for the bride and groom, terraces, domes, as well as vast gastronomy, retail, beach clubs, amphitheaters, and recreational and cultural activities.

In addition, Crystal Lagoons® is negotiating another four PAL™ developments, due to the positive characteristics that they observe in Paraguay: a thriving middle class, affordable land values, investment benefits, and convenient tax rates, described the company.

The regional director of the multinational Jean Pierre Juanchich also highlights the Mediterranean situation and the hot climate most of the year, very suitable attributes for the Crystal Lagoons® business, which has made Paraguay the second most important regional market for the company, after Argentina, that is, where more projects are being placed. They have 18 initiatives in different stages of development and negotiation.

“Paraguayan investors see perpetual income with never-before-seen rates of return, thanks to the enormous business potential of the Master PAL™ model that emerges as a new long-term investment alternative and limited risk. The projects, as they are being built, quickly generate profits and a pyramidal financing is produced, which allows with a low initial investment to create a company with a very high present value.” explains Juanchich.

“Paraguay is a market with a lot of potential for PAL™ projects due to various factors. Crystal Lagoons® bring the ocean to the cities, creating urban beach life, just as 200 years ago an architect in England brought a piece of the forest to the city of London, and urban parks were created. These projects will change the lives of millions of Paraguayans and will reduce the use of cars or a plane to go to the beach, with the consequent environmental savings”, concludes Juanchich.

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Once again, the prestigious international entertainment, travel, and tourism guide Time Out has turned its attention to the Crystal Lagoons Treasure Bay project on the idyllic island of Bintan, Indonesia. Its recent edition of recommendations on what to see, do, and experience highlighted this project as essential to include in travelers’ itineraries and a must-visit in the region due to its unique features, as the largest crystalline lagoon in Southeast Asia with sustainable Crystal Lagoons® technology spanning 15.5 acres, equivalent to 50 Olympic-size swimming pools, surrounded by 1,400 meters of white sandy beaches.

Time Out recommended this project developed under the Public Access Lagoons™ model, also known as PAL™ developments, emphasizing the variety of aquatic experiences that can be enjoyed across its 222 acres, allowing visitors to indulge in beach life year-round with options for dining, spa, shopping, entertainment, and nightlife. Within the artificial lagoon, an oasis of turquoise waters, visitors can partake in water sports such as bungee jumping, cable water skiing, boating, slides, paddleboarding, kayaking, and wakeboarding.

With its monumental body of water, Treasure Bay has established itself as a unique experience on the paradise island of Bintan, Indonesia. Bintan, known for its nearly 3,000 islands, strategically faces Singapore and Johor Bahru, Malaysia. It offers many tourist attractions, including world-class golf courses, hiking, elephant parks, eco-farms, luxury spas, and beach activities.

This PAL™ development is surrounded by 1,400 meters of white sandy beaches, with a length of 800 meters and reaching a maximum depth of 2.5 meters. It offers various water recreation experiences, including bungee jumping, cable water skiing, boat rides, water slides, paddle boarding, kayaking, and wakeboarding. The artificial lagoon allows visitors to enjoy beach life year-round with dining options, spas, shops, entertainment, and nightlife.PAL™ projects, which anyone can access for an entrance fee, transform any site into a year-round entertainment hub with more than 125 activities that can take place in the lagoon itself or its surroundings.

Crystal Lagoons® technology is revolutionizing the hotel industry and changing the paradigm of vacation developments. Major international hotel chains such as Marriott, Radisson, Conrad, Hyatt Regency, and AVA recognize the transformative value of crystalline lagoons. They have incorporated this amenity as a critical element in their projects, making them more attractive destinations.

In association with the prestigious AVA hotel chain, Crystal Lagoons is developing an iconic project that will become the most prominent luxury resort in Cancun, centered around a monumental 2.8-acre crystalline lagoon surrounded by white sandy beaches. This artificial lagoon with turquoise waters will allow guests to enjoy exclusive floating cabins and various water activities in a unique environment.  

When it opens in June 2024, AVA Resort Cancún will be an innovative luxury destination just 10 minutes from Cancun International Airport and along the city’s most extensive commercial promenade. It will be a landmark in Mexican tourism and Cancun, the largest city on the Yucatan Peninsula and a regional cultural, financial, and tourist hub.

This beachfront oasis, with all rooms facing the sea, will offer experiences for all ages and various accommodation options, from elegant rooms to spacious villas, all with breathtaking views of the Mexican Caribbean. Six pools, a water park for children, and first-class beach services ensure relaxation and fun. Additionally, high-end boutiques and local shops will provide exclusive shopping options.

Crystal Lagoons is a pioneer in sustainability and innovation. It will offer an idyllic beach landscape to enjoy a lively life around the lagoon. Guests can relax in one or four water cabins or engage in non-motorized water sports, all in the same body of water”, said Ash Tembe, Vice President of Sales and Marketing for North America at AIC Hotel Group.

Around the world, the concept and technology of Crystal Lagoons® have become the leading sales attraction, positively impacting its commercial success. Despite the credit and real estate challenges in the current economic conditions, Crystal Lagoons projects continue to defy the market with very impressive sales figures, particularly in the United States. The rankings from real estate consulting firms RCLCO and John Burns on the best-selling master-planned communities once again demonstrated that crystalline lagoons are a powerful purchasing driver. SunterraMiradaWindsong Ranch, and Epperson secured prominent positions in 2023.

These projects ranked among the top 50 best-selling communitiesFlorida leads the ranking within the list, representing close to 40% of the sales for all top-ranked developments, followed by Texas with 37%. In both states, Crystal Lagoons has a significant presence.

In Texas, Sunterra stands out as a project that, even though the crystalline lagoon has not been built yet, serves as a commercial driver within the community, generating sales rates higher than the average, with a significant increase of 63% compared to 2022. This placed it 3rd nationally in both rankings, further boosting the strong performance of Houston, the top-selling metropolitan area in the country. Sunterra’s positive sales results had already been recorded in previous reports.

With the largest amenity powered by Crystal Lagoons® technology in the United States, Mirada in Florida, inaugurated in 2023, sets another record. With an 89% increase in sales, it ranks 17th. Its 15 acres of turquoise waters and white sandy beaches are a buying trigger.

Another notable project in Texas is Windsong Ranch, which has consistently set sales records, ranking 29th in the John Burns ranking. The project has also been nationally awarded as “Master Planned Community of the Year,” among other recognitions.

On the other hand, Epperson in Florida also ranked prominently in both studies, a commercial trend registered since its inauguration as a real estate project. The interest it generated was so significant that it had to be opened to the Public Access Lagoons™ model, also known as PAL™ developments.

The United States is the main operation of Crystal Lagoons worldwide, and it has more than 275 projects at different stages of development and negotiation. Among the most important are Mirada, Sole Mia, Balmoral, Windsong Ranch, Beachwalk, Southshore Bay, Aqua, among others. The recent joint venture to develop four Public Access Lagoons™ complexes, also known as PAL™, in Texas stands out and will add to the successful public access developments Epperson (Florida) and Lago Mar (Texas).

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